AR Customization for Honda Motorbikes

AR customization for Honda motorbikes enhances showroom experience and sales


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Key takeaways

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AR Works developed a solution for Honda Karasna motorbike shop to visualize and customize Honda motorbikes using augmented reality (AR) technology. Potential customers can view 3D models of the bikes in the showroom environment and customize them with available colors, which the Karasna team can deliver. Built-in buttons offer the official Honda colors for selection.

AR Works created 10 detailed 3D models that closely resemble the real bikes, allowing the sales team to showcase bikes even if they are not in stock. The built-in screenshot feature enables the Karasna team to create personalized bikes for clients.

The user interface (UI) is visually appealing and user-friendly, making it easy for anyone to navigate. Showroom visitors can explore the 3D models at their leisure, even while waiting for assistance from the sales team. In addition to the 3D and AR views, users can view lifestyle photos and official Honda colors in the Gallery section.

Overall, AR Works' AR solution enhances the customer experience at Honda Karasna by providing a dynamic and interactive way to view and customize motorbikes. The immersive AR experience, combined with the user-friendly interface and comprehensive customization options, helps customers make informed decisions and creates a memorable showroom experience.

Rrahul Sethi
June 21, 2024
5 min read