Field & Forest Transforms Retail Sales with AR App

AR app revolutionizes Field and Forest dog food retail sales


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Key takeaways

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Field + Forest, a brand known for its premium dog food sold in retail stores, sought to revolutionize its sales approach using augmented reality (AR). To achieve this, we developed an AR application that empowered the sales team to showcase Field + Forest products digitally, eliminating the need for physical product displays in-store.

This innovative solution enabled the sales team to effectively communicate the value and quality of Field + Forest products through quick and interactive demonstrations. By simply using the AR app, the team could demonstrate how the products would look on the shelf, providing a realistic and immersive experience for retailers.

One of the key features of our AR solution was its ability to collect valuable analytics in the background. These analytics tracked usage patterns, engagement levels, and the overall interest of retailers in the products. This data proved invaluable for Field + Forest, as it allowed them to gain insights into customer preferences and behaviors, enabling them to tailor their sales strategies accordingly.

Overall, our AR app transformed the way Field + Forest products were presented and sold in the market. It provided a convenient and innovative way for the sales team to showcase products, while also offering valuable insights that could be used to drive sales and enhance the overall customer experience.

Rrahul Sethi
June 19, 2024
5 min read